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StoragePug

Self Storage Blog

    Self Storage Investing

    Self Storage investing is booming! There are more than 50,000 self-storage facilities in the U.S. — facilities full of "mini warehouses" where belongings are stored by people that don’t have room for them in their homes. Here we gather all of the content we have to help you along your self storage ownership journey! We offer modern marketing for self storage facilities by allowing them to rent units on your website.

    Automating Your Self Storage Facility

    Your browser does not support SVG Jennifer Pfliegler

    StoragePug is a modern marketing company for self storage. We create intelligent marketing websites that allow you to rent units & take payments through your facility’s website.

    Automation is the future of self storage. Most facilities already have some level of automation, and an increasing number are fully automated—operating with limited or no staff and relying on automation for everything from security to rentals to door locks.

    Are promotions and discounts beneficial to my storage facility?

    Your browser does not support SVG T. J. Williamson

     StoragePug is a modern marketing company for self storage. We create intelligent marketing websites that allow you to rent units & take payments through your facility’s website.

    The self-storage industry is booming in the United States, which is excellent for self-storage owners and managers. However, with great opportunity comes great competition.

    As you look around at your primary market area, you may begin to wonder: Should I be offering discounts and specials?

    Should I Use Push Rate Pricing? [Online Rentals]

    Your browser does not support SVG Richard Jeffords

    StoragePug is a modern marketing company for self storage. We create intelligent marketing websites that allow you to rent units & take payments through your facility's website.

    It is essential to have multiple strategies in place for the appropriate time to begin increasing your rates to maximize success in the self storage industry.

    1. Know Your Local Surroundings

    To begin, you must focus on street rates, or the basic monthly rental rates that your managers will quote to any potential new customers. 

    Self Storage Operational Audit: 19 Items to Ensure Accuracy

    Your browser does not support SVG Rachel English

    An operational audit is an examination of how an organization conducts business, with the objective of increasing its efficiency and effectiveness.

    Other objectives are to understand the risks and responsibilities of your business and find opportunities for improvement.

    At a minimum, operational audits should be performed once a year for most storage facilities. If you are a larger operator, you may need to conduct an operational audit more frequently.

    Rent Exchange: Should You Barter With Units At Your Storage Facility?

    Your browser does not support SVG Jennifer Pfliegler

    Bartering (exchanging good or services for other goods or services without using any money) has been used for centuries and predates the use of money.

    In the self storage industry, bartering (also known as rent exchange) usually involves trading a storage unit for goods and services.

    Here are examples of some ways that self storage facilities barter:

    Determining if Live Chat can Help Your Storage Facility

    Your browser does not support SVG Richard Jeffords

    Live chat offers have become a common support tool in e-commerce and online business. You may have started noticing this trend yourself!

    Consumers are becoming accustomed to their questions being answered quickly and conveniently via live chat.

    Customers can perceive live chat as more convenient or accessible than picking up the phone or email.

    The Power of Online Reviews for Self Storage

    Your browser does not support SVG Jennifer Pfliegler

    According to Forbes, online reviews are the best thing that ever happened to small businesses, including self storage facilities. Consider these statistics compiled by Invesp:

    • 90% of consumers read online reviews before visiting a business.
    • 88% of consumers trust online reviews as much as personal recommendations.
    • Customers are likely to spend 31% more at a business with “excellent” reviews.
    • 72% say that positive reviews make them trust a local business more.
    • 92% of users will use a local business if it has at least a 4-star rating.
    • 86% of people will hesitate to purchase from a business that has negative online reviews.

    How to Choose Self Storage Management Software

    Your browser does not support SVG Richard Jeffords

    Whether you are new to the self storage industry or you are a seasoned veteran, we have compiled a useful list of key points to look for when choosing a self storage management software.

    Some owners and managers feel that they can effectively manage everything themselves in an excel document or Quickbooks, but this method has less value than using a management software purpose-built for storage facilities more often than not.

    Time is money and doing everything yourself takes more time.

    Maximize Self Storage Profits with Tenant Insurance Plans

    Your browser does not support SVG Amanda Myers

    Utilizing insurance plans can help you maximize profits and protect both you and your tenants.

    Insurance plans are one of the best ancillary products you can provide that will drive your profits. It also helps customers to know that they are responsible for their property.

    It transfers the risk and some responsibilities to your tenant.

    Self Storage Security Systems: Examining the Importance and Cost

    Your browser does not support SVG Richard Jeffords

    To be a successful self storage operator you must stay ahead of the competitors. When the modern-day tenant thinks of self storage, the baseline of their expectation includes cleanliness and security.

    Think about it, if you store your belongings at a facility purpose-built to harbor your things, you expect that those things will remain in the same condition.