Self Storage Social Media Essentials

StoragePug is a modern marketing company for self storage. We create intelligent marketing websites that allow you to rent units & take payments through your facility’s website.

Promoting your self-storage business online is crucial for your visibility and success. While it's tempting to concentrate on your website and Google search rankings, a strong social media presence is a big piece of the equation.

Facebook alone has more than 2 billion monthly active users, so harnessing the power of social media to promote your business has the potential to significantly increase your brand reach. 

Should My Storage Facility Have a Facebook Business Page?

More than 60 million businesses use Facebook to connect with customers.

Facebook Business can help you increase awareness of your self-storage business, encourage people to use your facility and build great advertising campaigns. Here are some of the other benefits of using a Facebook Business Page for your self-storage facility. 

What are Local Listings?

What Makes Local Listings on the Web a Big Deal for Storage Companies? 

Even if you are just starting your self storage enterprise, you certainly know that the storage industry spins around the axis of location: your facility location, your customers' location, the location of your pods or portable units, or even the location of your storage transfer vehicles (ie moving trucks). 

How to Set Up a Google Review Link for Your Self Storage Facility

Think online reviews don’t matter? Think again!

According to Forbes, taking control of online reviews on sites such as Google My Business is “the single most important thing [businesses] can do to attract new customers.” Why? Because 90% of consumers read online reviews before visiting a business, and 88% of consumers trust online reviews as much as personal recommendations.

Use Local SEO to Get Your Self-Storage Facility Found

You’re the owner of a self-storage facility, and you have all of your bases covered: you've invested in the layout of your facility, the location, the security, and surveillance, offer outdoor storage units and indoor climate-controlled storage units that are well-lit and inviting.

Your office support staff is friendly, knowledgeable, helpful and always available. You offer competitive pricing and terms. You offer sign-up bonuses and deals. 

The problem is, people can’t find you online. 

Six Ways to Improve Your Self Storage PPC Campaigns

StoragePug is a modern marketing company for self storage. We create intelligent marketing websites that allow you to rent units & take payments through your facility’s website.

As self storage operators, you want to get the most out of your pay-per-click (PPC) budget. Unfortunately, there isn’t one right way to do it. 

It is imperative to be aware of what is pulling in customers and what isn’t. You could be wasting money on your PPC ads and not even know it! 

Self Storage Investing Playbook: Part 1 Building and Acquisitions

StoragePug is a modern marketing company for self storage. We create intelligent marketing websites that allow you to rent units & take payments through your facility’s website.

Whether you’ve been in the storage business for a number of years and are looking to expand, or you’re thinking of opening your first self-storage facility, the path to success can be a difficult one fraught with unforeseen obstacles and complicated questions.

Though breaking ground on a new self-storage facility can seem like a daunting task, there are quite a few common problems that most self-storage owners go through, and StoragePug has been in the business long enough to know exactly what you’re going to face out there.

Self Storage Advertising: Facebook Ads

StoragePug is a modern marketing company for self storage.

Finding new tenants might seem like a daunting task for self storage owners and operators.

For many self storage facilities, platforms like Facebook Ads have been a great solution to acquiring new tenants. 

If you are looking to get started with Facebook Ads as part of your storage facility's marketing plan or are just curious how it works, then keep reading.

Mentions Tracking: What are People Saying About Your Storage Facility?

StoragePug is a modern marketing company for self storage. We create intelligent marketing websites that allow you to rent units & take payments through your facility’s website.

When you own or operate a self storage facility, your reputation is everything. If you get positive reviews and glowing comments online, your business is likely to thrive.

Showcase your positive reviews directly on your website.

However, if you receive nothing but negative reviews and online complaints, you’re going to have a much harder time drumming up business.

Target Audience Building for Self Storage [Digital Marketing]

StoragePug is a modern marketing company for self storage. We create intelligent marketing websites that allow you to rent units & take payments through your facility’s website.

Marketing is most effective when you tailor messages to specific customers. A cookie cutter approach won’t increase the value of your self storage investment.

Instead, think of self storage marketing as matchmaking: you want to match the right message with the right customer. Start by identifying the types of customers you want to have at your facility and crafting a message that resonates with them and addresses their unique needs and concerns.