Monday, August 11, 2025
- 1:00 - 2:00 pm: Registration Open & Trade Show
- Visit our booth to get a pair of Pug Socks!
- 2:00 - 2:15 pm: Welcome & Introductions
- 2:15 - 3:15 pm: State of the Self Storage Market
- Tom Flannigan - Argus Self Storage Advisors
- 3:30 - 4:45 pm: Large Operator Update & Owners Panel Discussion
- Kerri Jones - Storage-Mart, Tom Flannigan - Argus Self Storage Advisors, Ben Hendricks - Five Star Storage, Seth Green - Green Acres Storage, Chip Gardiner - KO Storage
- 4:45 - 6:45 pm: Networking Reception & Trade Show
- Visit our booth to get a pair of Pug Socks!
Tuesday, August 12, 2025
- 8:00 - 9:00 am: Breakfast & Trade Show
- Visit our booth to get a pair of Pug Socks!
- 9:00 - 9:15 am: Welcome, Day 2
- 9:15 - 10:15 am: Self Storage Association Mid-Western States Legislative Update
- Joe Doherty - Self Storage Association
- 10:30 - 11:45 am: Mitigating Your Risk - Renting with the Right Questions
- Jeff Greenberger - Greenberger & Brewer, LLP
- 11:45 am - 12:45 pm: Lunch & Trade Show
- Visit our booth to get a pair of Pug Socks!
- 12:45 - 1:45 pm: AI Automation & Machine Learning are Not the Future, They are Now!
- Jim Mooney - Freedom Self Storage, John Jordan - Go Local Interactive
- 1:45 - 2:45 pm: Roundtables
- Click, Click, Rent: How to Optimize Your Website to Increase Online Rentals - Alex Keller, StoragePug
- 2:45 pm: Meeting Ends
Find the official Upper Midwest program here.
Catch Alex's Roundtable on Tuesday!
Roundtable: Click, Click, Rent: How to Optimize Your Website to Increase Online Rentals
Host: Alex Keller - StoragePug
Day & Time: Tuesday, August 12 from 1:45 - 2:45pm
Most facilities have a way for tenants to rent online–but not all rental processes are created equally! Some websites are confusing, clunky, and hard to use, which can make the customer get frustrated and go somewhere else. In this roundtable, we’ll discuss how to optimize your website, how to capture the right info, and how to make your customers’ experience seamless in order to increase your online rentals.
- What matters to the customer most
- How to get them to "click rent"
- How to reduce abandoned carts
When and Where is the Upper Midwest Conference?
The conference and trade show will be hosted at the Hilton Des Moines Downtown in Des Moines, IA on Monday, August 11 through Tuesday, August 12. When you arrive, make sure you sign in at the Upper Midwest registration desk for your badge and materials!
Hilton Des Moines Downtown
435 Park St
Des Moines, IA 50309
Phone: (515) 241-1456
