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SEO Content Writer

Create effective SEO content and amazing resources to educate our industry.

StoragePug is looking for an SEO Content Writer to join our exciting tech startup here in Knoxville, TN. We build high-converting websites to help independent self storage operators compete with national, publicly-traded competitors and provide amazing experiences for their customers.
 
Creativity, curiosity, resilience, patience, and the ability to intelligently research foreign subject matters are a must. The onboarding process will include a healthy dose of SEO foundations to familiarize you with the world of digital marketing.
 
StoragePug is a great place to grow your knowledge and expertise in a progressive field that is becoming increasingly more complex.
 
You’ll be working in a startup environment named one of Knoxville’s Top 10 Startup Cultures, at a company that knows SEO (Google: “self storage marketing.” StoragePug typically comes up on the first page of search results, nationwide).
 
You can get a feel for our culture by taking a look at our Google My Business listing (https://g.page/StoragePug).
 
Pug Fun Facts:
  • We are a SaaS/tech startup in Knoxville, located in the heart of Cedar Bluff
  • Our clients have storage facilities all over the country, from New York to Hawaii
  • We serve the self storage industry: a $38 billion dollar industry with over 55,000 facilities
The Who, What, Where, and Why (we hope you don't mind our Oxford commas)
 
Who You Are:
  • Driven, motivated, and a joy to work with.
  • Willing to learn, grow, and admit mistakes.
  • Able to communicate with other people and teams effectively.
What’s the day-to-day look like as a Content Writer?
Your day-to-day activities include a lot of writing and creating content for our clients’ websites and for StoragePug’s blog. In terms of knowledge and experience, this role requires an ability to write about a niche market (aka self storage).
 
The first responsibility of a Content Writer is to execute carefully crafted content strategies that drive results for self storage businesses in their local markets. Our clients are independent storage operators, savvy investors, and management companies - all in the self storage industry.
 
Alongside our client websites, you will be working on marketing content and resources for the StoragePug blog as we grow our own SEO footprint and educate our clients and the greater community on all things self storage.
 
A successful SEO (search engine optimization) writer drives organic web traffic from search engines to websites. You will:
  • Create digital content for client websites, working directly with Onboarding and Product teams to maximize content placement
  • Create digital content for the StoragePug website, working directly with the Marketing team to construct and implement long-term content strategy
  • Research local markets and find what customers care about when choosing self storage
  • Strengthen SEO content with logical formatting that makes people want to keep reading
  • Read up on the latest trends to continuously innovate on the types of content we create
Ready to help our clients rank higher? Ready to help us rank higher? Here are the things that stand out on a resume when we evaluate candidates:
 
Requirements:
  • Strong written and verbal communication skills.
  • Impeccable attention to detail and proofreading skills.
  • Work at our office in Knoxville, TN.
What We’re Looking For:
  • Alignment with StoragePug's Core Values.
  • Hands-on experience in marketing content creation.
  • Did we mention attention to detail?
  • Someone with a “roll with the punches” mentality.
  • Passion for creating amazing content.
  • A love of writing…as demonstrated in a personal blog, novel, or well-written creative class project
  • Curiosity for marketing
  • Savvy wordsmith
  • Basic knowledge of website content management systems
Bonus points:
  • Hands-on experience in marketing automation.
  • Comfortable with HubSpot or a comparable CRM.
  • Website content strategy experience.
  • Experience using design tools such as Canva and Figma.
  • Familiarity with inbound marketing.
Why:
All of our products are made with love in Knoxville, TN. We are committed to your growth as an individual and as a leader in marketing. We win when you win, and we’re dedicated to helping you make the most of your experiences here at StoragePug. Your ideas will thrive here. Come be a part of the Pug!
 
Where:
This position will be located at our headquarters in Knoxville, TN. You’ll work with a close-knit team of dedicated salespeople, software engineers, and co-founders. We’ve built a culture of inclusion and innovation, and we strive for the success of our people.
 
Cover Letter:
  • Not required, but it will help you stand out
  • Tell us why you’d be awesome at creating content for StoragePug
Benefits & Perks:
  • 9 Paid Holidays
  • Starting 10 PTO Days
  • 5 Mental Health Days
  • Vision Insurance
  • Dental Insurance
  • Catered Birthday Parties
  • Catered Monthly Highlights
  • Business Travel
  • Free Pug Swag
  • Fancy Coffee Machine
  • Free Snacks
  • Holiday Team Dinner
  • Relaxed Business Casual Dress Code
Related keywords: content analyst, content creator, content writer, content marketing
 

How to Apply

  1. Click on the button below
  2. Attach your resume and link to your professional profile
  3. Answer: why does content writing excite you?

Join the Team

If selected, our team will be in touch! 

WE MAKE IT HAPPEN

We solve problems. We do what it takes to get things done. We fully commit to the task at hand, and we set the standard for our team.

GOOD STEWARDS

Our clients entrust the growth of their businesses to us, and we entrust the success of the business to each other. We MUST be good stewards of the resources, time, and opportunity we are given. This isn’t about being cheap; it’s about being responsible.

COMPLACENCY IS THE ENEMY OF SUCCESS

We are never satisfied with good enough. We push ourselves and each other to improve our physical, emotional, and intellectual well being. As an organization, we strive for continuous, mindful innovation.

WE MAKE POSITIVE, LASTING IMPRESSIONS

As we journey together, we show up, fully committed. Our team is empowered to make decisions, act, and leave their mark. We invest our time into each other to build a team of mutual trust and accountability. 

IT MAKES US HAPPY TO MAKE YOU HAPPY

We care. No, seriously, our sincere and deeply held belief is that we are conduits of kindness and compassion to others, and we care about bringing joy to others. 

People have good days and bad, and sometimes we may be the only light in their life. Whether smiling when talking on the telephone to each other or to our customers, serving others with enthusiasm is a pleasure.

RELENTLESSLY DIG (to understand why)

We approach the world with curiosity and a healthy dose of skepticism. We passionately pursue truth and foster an environment of healthy, respectful debate.

If we can solve a problem using a better method or stop an activity “that we’ve always done,” we must.

Our story

Nearly half of Americans hate their jobs. They spend one-third of their lives going to places they dislike, working for people they don’t respect, and going through the motions of work that utterly devoid of meaning. Thank goodness I hated my job. If I wasn’t fired, the company as we know it would be nothing more than a weekend project. While some may have thrown up their hands in despair, I embraced the opportunity to change the course of my life, on his own terms. 

See, my dad asked me to “help build a website to rent units online, for his self-storage facility in Knoxville, TN.” He’s not much of a “tech guy,” so he didn’t expect much out of this project but thought it might be something I could do. After a little bit of digging, however, we realized that folks like my dad don’t have the tools to run their businesses — because they didn’t exist. The little website project grew into a mission to bring the industry into the twentieth century. The Pug was born.

Tommy Nguyen and Richard Jeffords, former college friends, joined forces with me to build the Shopify of Self Storage, StoragePug. Why pugs? Because dating back to 400 BC, the Chinese read their wrinkles to symbolize loyalty, love, and fortune. And, well, truth is, I just love pugs. 

The vision was simple: make great, usable software with amazing people and love on people who believe we can help them.

We’re zealous about helping people. Great people in bad places make bad employees. We’ve built a culture that fosters mental, emotional, and professional growth. We help our clients grow their business. We help people who find themselves at a point of need to quickly and painlessly secure the right storage facility with our clients. Our souls are full because it makes us happy to make you happy.

Our 🚀 clients

"I don't have to worry about how my site is performing. I see it every day with the tools they provide. They also know what properties need special attention and they are working with me to make sure my advertising is in line with my digital competitors. This team is FUN, excited, motivated and love what they do!"
stephanie-tharpe

Stephanie Tharpe
President, A+ Management Group, LP

"They are a great partner and we have a lot of interactions on how to keep improving the customer experience on our website, as well as talking about new and exciting products that the industry has not really seen yet."
jim-mooney

Jim Mooney Jr.
VP Operations, Freedom Storage Management

"We have increased our website traffic 12% YoY and added 9.7% more leads. The online rental platform that we added for the first time this year brought in 157 online rentals. These guys are incredible! Every member of the team goes above and beyond!"
jess-casto

Jess Casto
Director of Marketing, STORExpress

"They are without a doubt a big part of our success. I highly recommend them, 5 stars! Our websites drive over a third of our rentals and also serve our existing customers with online bill pay and account management."
barry-raber

Barry Raber
President, Bargain Storage

"I'll be honest, my business and life has been improved by partnering with StoragePug. I have relieved my stress of "making it in the Storage business" and gained some good friends which are always looking out for my best interests."
matt-clark

Matt Clark
Self Storage Development, Elmdale Partners

"Like the Greyhound Bus Service: 'Leave The Driving To Us'. That says it all."
michael-spear

Michael Spear
Owner, Storage Corral

"I no longer have to consume my days with analyzing our digital marketing campaigns, which has given me more time to spend with family and focus on other aspects of my business."
david-kampa

David Kampa
Managing Partner. Freeport Self Storage

"Better SEO, Ranking better online, no issues with online payments! Better overall online platform for our customers. Less time spent dealing with website issues, and more time enjoying new lead emails coming in!"
cameron-hoover

Cameron Hoover
CMO, Freedom Storage Management

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Want to work with us?

We're looking for passionate people to join us on our mission.

Join the Team